How much does producing a Catalog cost?

CATALOG COSTS MZInc.

Catalog Feasibility Study $10,000 (other agencies $12,000+)

Full Catalog Business Plan $30,000 (other agencies $35,000+)

Creative Concepting $ 2,000 (other agencies $3,500+)

Brand Development & Positioning $15,000 (other agencies $25,000+)

Catalog Design Concept $2,500,Cover +2 pages (other agencies $3,000+)

Page Layout - rough $200 per page (other agencies $250+ per page)

Page Layout - tight $250 per page(other agencies $300+ per page)

Copywriting $150 per page (other agencies $ 200+ per page)

Photography - Cover cost per shot $550 (other agencies $1,000+)

Complex, Styled Shot $350 (other agencies $500+)

Propped Shot $150 (other agencies $250+)

Simple Shot (no props) $125 (other agencies $150+)

Photo styling -per day $500 (other agencies $700+)

Photo Art Direction -per day $800 (other agencies $1200+)

Desktop page production $200 per page

Photo credits: Ike Karnick On-line survey   1-877-ADS-BY-MZ | info@mzi-ads.com    İMZInc