Why lose millions of dollars with costly subsidiaries?
Earn them instead with MZInc's marketing solutions for importers.
In the past, the most viable way to enter the U.S. market
was to start a subsidiary charged with developing U.S sales.
The company would start from scratch, hire personnel and cajole
dealers unfamiliar with the product. They rarely, if ever,
turned a profit. Though there are fixed costs to such an undertaking,
the real costs are much greater: - Virtually all U.S. subsidiaries
lose money until they reach a sales volume of $3-10 million
per year.
- With an office and employees, the total cost of
the subsidiary is typically $500,000 to $1 million the first
year and grows from there.
- Even if sales are growing nicely,
the gross margin isn't likely to cover the fixed expenses
and cash needs to continue operating in the U.S.
Hence, many companies become discouraged with the cost and slow
progress and end up pulling out of the American market-hurting
their international reputation in the process..
MZInc is the perfect partner to help offshore manufacturers
enter the U.S. market prudently. We already have access to a
wide variety of key distribution channels in a broad range of
industries. Through our value-added Fusion Marketing services,
MZInc helps its clients share expenses between non-competing
companies that sell to the same demographic. This allows MZInc
to bring your products to market sooner, for less money, and
with a higher degree of success.
By partnering with MZInc, you'll:- Gain instant access to U.S
markets
- Bring products to U.S markets more quickly at lower
costs.
- Leverage MZInc's relationships with non-competing companies
to partner and reach identical audiences for half the cost of
going it alone.
- Capitalize on MZInc's expertise in trade show
marketing to create buzz and business for your new product or
services.
- Have the advantage of working with a savvy international
award-winning agency with offices New York, London, Lisbon,
and Barcelona.
Click here for more
on how to enter the U.S. market quickly and cost effectively
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